MTA: NY NORTH

Wayfinding marker for MTA NYC Transit to help people know which way is North when exiting subway stations. 

Ever walk a block in the wrong direction after getting off at an unfamiliar subway stop? NY North would help residents and tourists alike. Just a quick glance gets you oriented so you can get where you're going more easily. I intend to pitch this project to the Mayor soon. 

ZINC PLATE ACID PHOTOETCHING ・ ILLUSTRATION ・ INITIAL CONCEPT